Sunday, November 30, 2008

Is 'organic' really organic?

Eugene and I did a presentation on sustainable business on an organic market called "Li-Rhun" a month ago. Li-Rhun do seem like a very organic market to me; however, after reading "Big Organic", an excerpt from "The Omnivore's Dilemma", I start to question whether organic businesses are really organic.

The word 'organic' came from the countryside of California in 1969. This organic movement soon disseminated across the country . Although the organic movement faced a big failure called "Alar Scare" in 1990s, it soon recovered. Many big companies started to sell organic produces. They turned organic farming/gardening into an organic business, and then to the organic industry we now see. The United States Department of Agriculture (USDA) also steppe in to try to set a standards for 'organic'. The process of setting a standard took a decade long; however, the standard is, in fact, pointless.

The USDA said, to raise organic animals, as long as animals have "access to outdoor/pasture", it is defined organic. This definition is vague and meaningless because people can find loopholes and break this standard very easily. I find a similarity between the standard USDA set up and the Mark-to-Market strategy Enron had. The Mark-to-Market strategy also has many loopholes that the CEO can make false claims easily.

'Organic' was originally designed to feed people in a way that is closer to nature. Unfortunately, it became unsustainable once the businesses stepped in. The reading defined 'unsustainable' as "sooner or later it must collapse" and I find this parallel to Enron's failure. Enron was originally a successful business, however, the temptation of profits blindfolded their eyes. This is similar to the big business that stepped into organic farming. In both cases, the true meaning of organic and the original goal of Enron were mislead to a devastating dead-end.

I think that the whole process of organic farming turned into organic industry, is not out of will. The reason why farmers cooperated with super markets or other larger businesses is because there is a huge demand from the consumers. In order to suite the need of the markets, some farms choose to be industrialized. If the farmers of small farms does not find new ways to sell their product, they'll face a danger of dying out. Oppositely, Enron turned out to be so avaricious was out of their own will . No outside force was really pushing them to become greedy or start lying to the others. Enron could still be a good business even if it faces some outside pressure or expectations.

This reading really got me start questioning whether organic is organic. Although the growing process of vegetables, fruits, and other produces can be organic, but how about food processing and distribution? It takes a lot of energy resources to pack and ship the products to all over the country, or even the whole world. I think the problem is because organic farms are only centered in one area. In the reading, organic farms in California are responsible a big percentage of organic produces in the US. Therefore, it requires a lot of long-distance shipping from California to other states.
I think the problem of overuse of energy can be alleviated if the farms are more localized. However, it is a challenge for big businesses to work with small, local farms. This is a problem that all the state governments, even the whole world, need to work on.

Thursday, November 27, 2008

Internship Learning Experience Reflection 1

Roxanne and I are currently helping Sir Speedy, a print and design company, to research information about how to make its business green. The main reason for doing this is to educate not only the people in print and design industries, but also the cooperating units and clients.

We've been at our internship for eight times since October 8th. My main job for the first four times was to help my mentor, Roma, to compile a list of green-papers, research Chinese information online and translate an English pamphlet into Chinese. I have to say that I was quite nervous for the first few times there because I knew nothing about this print and design industry. I had some difficulties with translating some technical terms into Chinese. However, I was a "problem solver" because I tried my best to research anything I can find. What I got out of this translation experience is that I feel very privileged to be able to read and write in Chinese fluently. Since China is becoming a competitive country in the world, I realized how this can be my greatest benefit for future.

For the fifth and sixth time, Roxanne and I went of to a meeting with the paper vendor. We sat down with the vendor and chatted about the future market of green paper alternatives, etc. The boss of the paper company invited us to join a lunch with him and paid the money for us. It was the first time ever that I feel like I'm an office worker who's attending the meeting ever! I also reported the information I got to Roma. However, we did not meet the expectation, so I got on the phone to try to get the missing information from the paper vendor. Overall, it was a fresh experience!

Roxanne and I did some actual designs for the clients on the seventh and eighth time. I was quite excited because I got to learn how to use designing programs (eg: InDesign and Illustrator) other than Photoshop.
Speaking of doing designs for clients, Roma told us that the designs they created will eventually belong to the client, not themselves. This is the reality of this industry. For me, I can totally understand this "reality"; however, I sometimes do not like the feeling of my art work being owned by someone else. If I ever get into this business one day, I would, perhaps, have to adjust my mind-set to get myself ready to accept this reality.

Monday, November 24, 2008

Blood, Sweat, and Tee-shirts BBC - Reflection

This clip recalls what the situation was like back in Industrial Revolution. The working condition in India is not that sever as it was back then, still, it's not a condition that I would call "humane". We only see the pretty surface of different things, but are we really progressing on the "inside"?!
Although I've only watched a short part of this BBC documentary, I can tell that the condition in the factory is really harsh. It is hard to me to imagine being in such situation. If I am one of the British girl, I would probably have a hard time there too.

I can relate this BBC documentary with a film about Walmart that we watched during Global Ethics class last year. In the movie, there is one part about Chinese labors working in cloth-manufacturing factory. The clothes will be shipped to Walmart stores mainly in the US. The condition of the workers are also bad. One of the girl who was being interviewed said that they must live in a small, crowded dorm and work overtime most of the time.

Tuesday, November 18, 2008

Enron Bankruptcy - Reflection

We watched the movie of Enron Scandal on Tuesday during Global Ethics class. I have to say, humans, indeed, can have really nasty minds. It is quite incredible to see how Lay, Skilling, Fastow, and other shareholders can be so smart at manipulating the truth; however, they used their smartness in the wrong way. This is also why they were destined to fail, sooner or later.


I still remember what Ishmael said about Takers being greedy and their ultimate goal is to control the whole universe. In Enron's case, the company itself is a huge Taker. The ultimate reasons of why they bankrupted are because of pride, arrogance, intolerance, and greed. They will do whatever they need to do to make profits. The part of Enron shutting down electric power in California struck me the most. Enron shut down the electric power in California to make profits while many Californians suffered because of Enron. Also, and the conversation between two investors is simply nasty! Despite all the swear words in their conversation, I felt very disgusted by their attitude... How can people say such things like that? How can people make profits out of people's suffrage without feeling guilty or ashamed? They must know their actions are unethical, however, they did not stop it. There was no way for them to stop the actions because of greed.
I believe the Enron Scandal put businesses in the US and around the world on alert. Under free trade marketing, there is only agreements but not laws. It is easier to manipulate details under those agreements. Those agreements are like the Law of Aerodynamics. It is important for businesses to follow the Law of Aerodynamics to have a fair play in trade markets. Or else, the business will crash like a plane that is not made according to the Law of Aerodynamics.


So, how did the trail go in 2006? What are some effects of this bankruptcy?
- Ken Lay guilty of all six counts against him; Judge Sim Lake finds Lay guilty of four counts in separate personal banking fraud trial. The jury finds Jeff Skilling guilty 19 of the 28 counts against him. Ken Lay died of a sudden heart attack on July 5, 2006 before the final sentence was made. (source)
- Enron sold its last business, Prisma Energy, in 2006. In early 2007, it changed its name to Enron Creditors Recovery Corporation. Its goal is to pay off the old Enron's remaining creditors and wind up Enron's affairs. (source)
- Both Wall Street Journal and Business Week calculated the direct loss of Enron bankruptcy: about 40billion and 90 billion USD. The loss is equal to nine times the loss of 911 Terrorist Attack (about 10 billion). The impact is not only limited to economical aspect, but also damaged US investor's confidence.

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Just another thought of my own: the Enron case made me think of the Lehman Brothers bankruptcy. Although the Lehman Brothers bankrupted because of mortgage crises; however, it still has huge impact on the economy around the world. Over 25,000 employees of Lehman Brothers became unemployed. I felt unbelievable that a leading company like Lehman and Enron can collapse in only a short period of time! Both of them are indeed human tragedies.

Monday, November 17, 2008

DongMen Mall Choreography Reflection

1. How did the site of DongMen alter the choreography that you created in the classroom?
- Originally, our group was going to do movements under the cloth line because we thought we could hang some clothes there. Unfortunately, the cloth line is unreachable, therefore we just did our movements on the flat ground. We also made some changes to our movements. We did the whole choreography without clothes hanging, and we changed the jumping-around to crawling on the ground because it would look better.

2. Now that you know this site better; If you were to go back to Dongmen what would you add or subtract from your choreography to make it stronger?
- I actually liked our movements. If possible, I would change the background to another wall that was at the rooftop. The wall we used as background was gray, but the other wall has some creepy rusty effects that might make our choreography stronger.

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In response to Ms. Amy's Comment:

- The Mall gave me a abandoned, isolated, and creepy feeling. I was scared by a passing cat while walking on the corridor. It was quite surprising to see many people are still living in it. Perhaps it's because those people don't have money to move to a new house or simply because it's their home. If I were the mayor of Hsinchu, I would allow people open shops and live inside. I would fix the whole building, or at least clean up the building so people living inside can have a better living environment.

Thursday, November 13, 2008

The Silence of Silicon Lambs - Choreohraphy Ideas

The article mentioned two different rivers in Hsinchu --Kerya and Kaoping River.

Kerya River: The water was found to be polluted and had pungent smell. Some Unnatural sex changes occurred to the Ke-Ying conches, and repetitive dead fishes. Dramatic expansion of Science Park resulted in HSIP alone added 185,000 CMD water to the river that contributes 63.6% of the water body.
Kaoping River: A study showed that the river was polluted because of dumped toxic wastes in July 18, 2000.

From the two short introduction above, I think the students can come with gestures such as kneeling on the river bank and weeping. Students can even personify the fish and other organisms living in the river. What I mean by personification is that students can act as those river creatures which died at the end of the choreography because of human-made pollutions. Overall, I am expecting this choreography to have a kind of sad atmosphere.

I also think that water is a symbol of purification, therefore the class can also create another piece that is totally opposite than the other piece I mentioned above. We can come up with ritual gestures that are more holy.

The ideas I have is quite abstract and hard to describe in words. However, the main idea is to present two different themes-- one is positive, one is negative.